My foundation is the MSc Strategic Product Design at Delft, University of Technology. This master program has been ranked among the top 30 design and business programmes in the world by Business Week.
The small talk is where it happens. I love to meet interesting people by the use of a good Brazil coffee or a typical Dutch beer.
During my studies in Delft I've lived in New York city. Moved to Amsterdam for my graduation and stayed there for over 3 years where I was working for Deliveroo. In 2017 I moved to London, UK to continue my adventure with Deliveroo in the global operations team.
The ambition to target the right group of people in the most beneficial way is by knowing them. I believe a company should know how their target group live, act, talk the talk and what drives them day to day and longterm. My ambition is to help companies unlock their opportunities by defining what to design and execute, for whom and why.